Posts Tagged ‘seller tips’

Why You Should Not Be Home for Showings

If you are home when a showing is scheduled for your home, potential home buyers will feel like uncomfortable intruders. They will spend less time looking and more time worrying about invading your space. To put them at ease and keep them around long enough to fall in love with your home, take a walk…

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Showing Your Home to Potential Home Buyers

Your house should always be available for show, even though it may occasionally be inconvenient for you. Let your listing agent put a lock box in a convenient place, to make it easy for other agents to show your home to homebuyers. Otherwise, agents will have to schedule appointments, which is an inconvenience. Most will…

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Open Houses

Open Houses An open house when your property is first placed on the market can be very important, but not for the reasons most homeowners think. Just like with advertising, most visitors to open houses rarely buy the house they come to look at. They may not even know the price of your home when…

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Neighborhood Announcements

Neighborhood Announcements When you first list your home many real estate agents send “announcements” to all of the other houses in your neighborhood. This can be done in the form of postcards, a letter, or flyers left hanging on the front door. The postcard may read “New Listing” or “Just Listed.” These are important because…

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Individual Agent Advertising

Individual Agent Advertising Individual agents may advertise your home for the same reasons as companies do. They usually advertise in classified ads or in specialty magazines featuring houses available for sale. As in other types of advertising, these ads rarely sell your home. Once again, the main goals of advertising are to accumulate homebuyers as…

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The Purpose of Advertising in General

Every home seller likes to be assured that their listing agent or the real estate company will run ads featuring their home. Newspaper ads could be large display ads with lots of listings or small classified ads featuring just your property. Ads may also appear in local real estate magazines and, most importantly, on the Internet.…

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Marketing Sessions

Your agent probably belongs to a local association of Real Estate Professionals and they often have meetings once a month. At these meetings there is often a “marketing session” where some agents stand up and tell about their listings and other agents stand up and tell about their buyers. Your listing agent has an opportunity…

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Office Flyers

Your real estate agent will undoubtedly prepare flyers (print, online or both) about your property so that prospective home buyers can be informed about the attractive features of your house. These flyers (or similar ones) should also be sent or hand-delivered to all the local real estate offices, too. Since real estate agents get these…

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Broker Previews and Culinary Delights

Broker preview or broker open house is very similar to an office preview, except it is open to all the members of the local multiple listing service. It usually occurs within the first week your house is placed on the market, just after the office preview. However, there are lots of new listings to choose…

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Office Preview

An real estate office preview is a great way to hit the ground running. Realtors get a chance to preview your home and learn about the home’s best features before bringing by potential buyers. The goal is more showings, and if you’re fortunate, a quick sale of your home. If your listing agent belongs to…

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Flyers and a Brochure Box

Your agent should prepare a flyer that displays a photo and provides details about your house. There should also be a phone number so buyers can contact your agent to get additional information. The flyers should be displayed in a prominent location in your home and sometimes in a brochure box attached to the “for…

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The “For Sale” Sign

It seems fairly obvious that when you put your house up for sale that your agent will put a “for sale” sign in the front yard. The sign will identify the agent’s company, the agent, and have a phone number so prospective buyers can call and get information. Some communities do not allow signs at…

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Removing Clutter & Preparing Your Home for Sale

Preparing your home for a real estate sale involves several steps including staging your home for showings to present it in its best light. Removing clutter is the hardest thing for most people to do because they are emotionally attached to everything in their house. After years of living in the same home, clutter collects…

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Introduction – Emotion vs. Reason – Selling Your House

When conversing with real estate agents, you will often find that when they talk to you about buying real estate, they will refer to your purchase as a “home.” Yet if you are selling property, they will often refer to it as a “house.” There is a reason for this. Buying real estate is often…

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